Many enterprises will face two problems after entering Baidu love purchase. First, they don't know how to release the product supply. Then there is the source information Baidu can include, but the display effect is not good. Today, Xiaobian will give you an answer on how to operate Baidu love procurement.

1.產(chǎn)品供應應該如何釋放？

1. How should product supply be released?

產(chǎn)品供應信息不能包含違反互聯(lián)網(wǎng)相關法律的信息，如色情、賭博、過度夸大效果等。只要不觸碰這些紅線，產(chǎn)品供貨信息一般都能達到的采購標準。

Product supply information shall not contain information that violates Internet related laws, such as pornography, gambling, excessive exaggeration of effects, etc. As long as you don't touch these red lines, the product supply information can generally meet Baidu's procurement standards.

2.供貨被收錄，但效果不好。

2. The supply was included by Baidu, but the effect was not good.

很多企業(yè)抱著很大的希望入駐愛采購，發(fā)出了很多供貨信息，但是沒有展示量和點擊量，也很少查詢。這是平臺的問題嗎？不，歸根結底是企業(yè)對供應信息質量存在一些誤解。合格的供應信息不一定意味著高質量的供應信息。愛采購愛采購的納入標準只是中間環(huán)節(jié)的一個把關，供貨信息終還是以客戶為導向，讓客戶感受到可靠的供貨質量才是達成合作的關鍵。

Many enterprises settled in Baidu love purchasing with great hope and sent out a lot of supply information, but there was no display and click through, and there was little query. Is this a platform problem? No, in the final analysis, there are some misunderstandings about the quality of supply information. Qualified supply information does not necessarily mean high-quality supply information. Baidu love purchasing the inclusion standard of Baidu love purchasing is only a check of the intermediate link. The supply information is always customer-oriented, and making customers feel reliable supply quality is the key to cooperation.

主要包括商戶結算、店鋪裝修、企業(yè)認證服務、供應信息優(yōu)化服務和完整的售后服務。其中，技術團隊負責店鋪搭建、頁面優(yōu)化，運營團隊負責產(chǎn)品規(guī)劃、貨源投放、貨源優(yōu)化等。從標題、圖片到供貨細節(jié)，都有專人把關，以數(shù)據(jù)為導向，包含更多長尾詞和流量詞，力求讓供貨信息發(fā)揮大價值，為商家提供一站式Ai采購運營解決方案。

It mainly includes merchant settlement, store decoration, enterprise certification service, supply information optimization service and complete after-sales service. Among them, the technical team is responsible for store building and page optimization, and the operation team is responsible for product planning, supply delivery, supply optimization, etc. From the title, picture to supply details, there are specially assigned personnel to check, data-oriented, including more long tail words and flow words, so as to give full play to the great value of supply information and provide merchants with one-stop Baidu AI procurement and operation solutions.

作為愛采購愛采購的常駐服務商，咨詢常駐愛采購。如果成功入駐，可以從的電腦、手機主頁、愛購版塊獲得上億的流量，獲得大量的查詢和訂單。你還在等什么？請以秒計，因為你的對手正在抓住商機。

As a resident service provider of Baidu love purchasing, consult Baidu love purchasing. If you successfully settle in, you can get hundreds of millions of traffic and a large number of queries and orders from Baidu's computer, mobile home page and love shopping section. What are you waiting for? Please count in seconds because your opponent is seizing the opportunity.

3.商家提交的店鋪物料質量信息

3. Store material quality information submitted by merchants

對店鋪有什么影響？

What impact does it have on the store?

店鋪物料的質量直接影響商品的展示，因此商家需要提供多角度的綜合物料明細，然后客服人員或店鋪運營人員可以根據(jù)平臺規(guī)則制作高質量的產(chǎn)品明細頁面，這將有助于提升店鋪的質量評分，為店鋪帶來更多的曝光和流量。

The quality of store materials directly affects the display of goods. Therefore, businesses need to provide comprehensive material details from multiple angles, and then customer service personnel or store operators can make high-quality product details pages according to the platform rules, which will help to improve the quality score of the store and bring more exposure and traffic to the store.

4.如何寫好商品的標題才能更好的引流？

4. How to write the title of goods to better drainage?

愛采購愛采購標題的好壞直接決定了產(chǎn)品的展示量和點擊量。產(chǎn)品的高質量標題可以給店鋪帶來非常高的自然搜索流量，優(yōu)化店鋪的數(shù)據(jù)。

Baidu love purchasing Baidu love purchasing title directly determines the amount of product display and clicks. The high-quality title of the product can bring very high natural search traffic to the store and optimize the data of the store.

(1)建議圍繞產(chǎn)品主體撰寫產(chǎn)品標題，從詞、核心關鍵詞、屬性詞、應用場景等方向突出產(chǎn)品優(yōu)勢；

(1) It is suggested to write the product title around the main body of the product and highlight the product advantages from the direction of brand words, core keywords, attribute words and application scenarios;

(2)標題一定得包含產(chǎn)品名稱，可以包括、型號等。從而避免無意義的符號、公司郵箱、電話號碼等。同時，疑問句、反問句和廣告法禁止的詞語，都是嚴格禁止的，并注意禁止產(chǎn)品字碼放。

(2) The title must contain the product name, including brand, model, etc. So as to avoid meaningless symbols, company mailbox, telephone number, etc. At the same time, interrogative sentences, rhetorical questions and words prohibited by the advertising law are strictly prohibited, and pay attention to prohibiting the stacking of product words.