目前愛(ài)采購(gòu)受到的關(guān)注度與認(rèn)可程度還是比較高的,很多客戶已經(jīng)成功入駐,大多商家采取了固定年費(fèi)的入駐模式,但是很多商家發(fā)現(xiàn)同樣的產(chǎn)品,為什么我的排名沒(méi)有別人家的好呢,怎么樣才能讓我的排名靠前一些呢。通過(guò)多數(shù)賬戶的運(yùn)營(yíng)經(jīng)驗(yàn),這里跟大家分享一些經(jīng)驗(yàn),僅做參考。
At present, the attention and recognition degree of Baidu love purchase is still relatively high. Many customers have successfully settled in. Most businesses have adopted the fixed annual fee entry mode. However, many businesses find the same products. Why is my ranking not as good as that of others? How can I rank higher. Through the operation experience of most accounts, here I would like to share some experience with you for reference only.
一、信息標(biāo)題
1、 Information title
信息標(biāo)題是比較重要的,客戶通過(guò)搜索后,看到的信息要符合客戶的需求,抓住客戶的需求點(diǎn),但是也需要符合系統(tǒng)對(duì)優(yōu)質(zhì)信息標(biāo)題的規(guī)定。
The information title is more important. After the customer searches, the information first seen by the customer should meet the customer's demand and grasp the customer's demand point. However, it also needs to comply with the system's provisions on the title of high-quality information.
標(biāo)題要求:一般不超過(guò)60字,可包含2~3個(gè)關(guān)鍵詞,標(biāo)題中要包含產(chǎn)品、產(chǎn)品名稱、產(chǎn)品型號(hào)特征及描述,中間用空格隔開(kāi)

Title Requirements: generally no more than 60 words, can contain 2-3 keywords, the title should include product brand, product name, product model features and description, with spaces in the middle
二、關(guān)鍵詞設(shè)定
2、 Keyword setting
關(guān)鍵詞是實(shí)現(xiàn)網(wǎng)民與廣告主取得聯(lián)系的橋梁,所以關(guān)鍵詞與標(biāo)題、業(yè)務(wù)的相關(guān)性要高,關(guān)鍵詞的選取要與所體現(xiàn)的信息內(nèi)同一致。
Keywords are the bridge between netizens and advertisers, so the relevance between keywords and titles and business should be high, and the selection of keywords should be consistent with the information reflected.
關(guān)鍵詞:可以置5-7個(gè)詞,包含名稱、產(chǎn)品名稱、產(chǎn)品型號(hào)等,中間逗號(hào)隔開(kāi)
Key words: 5-7 words, including brand name, product name, product model, etc., separated by commas
三、產(chǎn)品參數(shù)設(shè)定
3、 Product parameter setting
詳細(xì)的產(chǎn)品參數(shù)有助于網(wǎng)民跟容易了解你的產(chǎn)品信息,增強(qiáng)意向性。
Detailed product parameters can help netizens to easily understand your product information and enhance the intentionality.
產(chǎn)品參數(shù):不少于5個(gè),盡可能多填寫(xiě),名稱務(wù)必設(shè)置好,方便愛(ài)采購(gòu)信息收錄信息
Product parameters: no less than 5, fill in as much as possible, brand name must be set well, convenient Baidu love purchase information to include brand information
四、詳情頁(yè)設(shè)定
4、 Details page setting
我們可以不必做的和淘寶那樣精美,但是可以做的詳細(xì)點(diǎn)。不必面面俱到,但是可以盡可能的介紹您產(chǎn)品的優(yōu)勢(shì),這樣銷售也是可以減少很多工作量,并且也加速了客戶的下單時(shí)間。從而為客戶節(jié)省了更多的時(shí)間。
We do not have to do and Taobao as exquisite, but can do more detailed. You don't have to cover everything, but you can introduce the advantages of your products as much as possible. In this way, sales can also reduce a lot of workload, and also accelerate the order time of customers. This saves customers more time.
產(chǎn)品主圖:像素750*750,比例1:1,必須5張圖片,清晰度高(主圖不建議含劣質(zhì)水印、聯(lián)系方式,如果一定要加,不可以擋住產(chǎn)品主體,不可以每張都有)
Product main image: 750 * 750 pixels, scale 1:1, must have 5 pictures, high definition (the main image is not recommended to contain poor quality watermark, contact information, if you must add, can not block the main product, can not have each)
產(chǎn)品描述:原則不低于300字不低于3張圖片,不可頻繁出現(xiàn)聯(lián)系方式
Product Description: no less than 300 words and no less than 3 pictures. Contact information is not allowed to appear frequently
產(chǎn)品權(quán)重:每個(gè)店鋪可設(shè)置10款商品權(quán)重,權(quán)重1展現(xiàn)機(jī)會(huì)越大,依次類推,每個(gè)權(quán)重值對(duì)應(yīng)1款商品,權(quán)重值不可重復(fù)設(shè)置
Product weight: each store can set the weight of 10 products, the greater the opportunity of weight 1, and so on. Each weight value corresponds to 1 product, and the weight value cannot be set repeatedly
以上就是對(duì)愛(ài)采購(gòu)?fù)茝V過(guò)程中,提升排名的經(jīng)驗(yàn)分享,希望對(duì)于商家有一些幫助,
The above is the experience sharing of Baidu love in the promotion process of promoting the ranking. I hope it can help businesses,