濟(jì)南愛采購:1688漲價(jià)后,百度愛采購要不要抓緊上車?
來源:http://www.aimichina.com 發(fā)布時(shí)間:2025-09-18 21:09:01 瀏覽次數(shù):次
最近做電商或者B2B平臺的朋友,應(yīng)該都聽到一個(gè)“重磅消息”——阿里巴巴誠信通會員從10月開始漲價(jià),從原來的6688元直接漲到9988元,一下子貴了3300元,漲幅接近30%!
Recently, friends who are engaged in e-commerce or B2B platforms should have heard a "heavyweight news" - Alibaba's Chengxin Tong membership has increased in price since October, from the original 6688 yuan to 9988 yuan, which has suddenly increased by 3300 yuan, an increase of nearly 30%!
這個(gè)動(dòng)作可以說讓不少商家心里一緊:平臺費(fèi)用越來越高,推廣的成本也水漲船高。那大家關(guān)心的重點(diǎn)來了:百度愛采購會不會跟著漲?
This action can be said to have made many merchants feel uneasy: platform fees are getting higher and the cost of promotion is also rising. So the key concern for everyone is: Will Baidu AiGou follow suit and increase?
百度愛采購的策略變化我們先說一下大家關(guān)心的價(jià)格。目前百度愛采購的年費(fèi)是6980元,相比阿里巴巴原來的6688元,確實(shí)貴一點(diǎn),但百度一直有個(gè)“福利”——贈送月份。
Let's first talk about the price that everyone is concerned about regarding the strategic changes of Baidu Love Procurement. At present, the annual fee for Baidu AiGou is 6980 yuan, which is slightly more expensive compared to Alibaba's original 6688 yuan, but Baidu has always had a "benefit" - giving away months.
新開會員:送3個(gè)月續(xù)費(fèi)會員:送4個(gè)月這也讓很多企業(yè)老板算過一筆賬:如果加上贈送月份,實(shí)際每年下來比阿里巴巴還劃算一些。但從10月份開始,百度愛采購宣布:將不再贈送額外月份!很多人第一反應(yīng)是:是不是要漲價(jià)了?其實(shí)不是。這反而是一個(gè)“利好消息”。為什么?因?yàn)榘俣鹊墓俜綉B(tài)度很明確:價(jià)格暫時(shí)不會調(diào)整,但贈送月份的政策取消。換句話說,它只是讓價(jià)格和阿里巴巴的會員策略看齊,不再靠送月份來補(bǔ)貼競爭。
New members: get 3 months free. Renewal members: get 4 months free. This has also made many business owners calculate that if the free months are added, it is actually more cost-effective than Alibaba every year. But starting from October, Baidu AiGou announced that it will no longer give away extra months! Many people's first reaction is: Is it going to increase the price? Actually, it's not. This is actually a 'good news'. Why? Because Baidu's official attitude is very clear: prices will not be adjusted temporarily, but the policy of giving away months will be cancelled. In other words, it is simply aligning prices with Alibaba's membership strategy, no longer relying on monthly bonuses to subsidize competition.
為什么要抓住9月份?對于企業(yè)來說,平臺推廣是一筆固定支出,而支出能省就是實(shí)打?qū)嵉睦麧櫋4蠹铱梢詫Ρ纫幌拢喝绻阍?月份續(xù)費(fèi),依舊可以享受6980+贈送月份(新開送3個(gè)月/續(xù)費(fèi)送4個(gè)月)。如果你等到10月份以后再續(xù)費(fèi),那就是實(shí)打?qū)嵉?980元=12個(gè)月,沒有任何贈送。|
Why seize September? For enterprises, platform promotion is a fixed expense, and saving expenses is a tangible profit. Everyone can compare: if you renew in September, you can still enjoy 6980+bonus months (3 months for new renewals/4 months for renewals). If you wait until after October to renew, it will be 6980 yuan=12 months without any gifts. |
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