我們都知道,標題關(guān)鍵詞是客戶搜索到我們產(chǎn)品的主要途徑。那么在上傳
濟南愛采購產(chǎn)品的時候,標題制作十分重要了。一個好的愛采購標題不但更適合搜索引擎抓取,讓產(chǎn)品排名靠前,也容易吸引倒客戶的眼球,讓客戶點進來。那么我們在發(fā)布愛采購的時候怎么寫標題,讓排名更加靠前呢?
We all know that title keywords are the main way for customers to search for our products. So when uploading products purchased by Baidu Ai in Jinan, title creation is very important. A good love procurement title is not only more suitable for search engine crawling, making the product ranking high, but also easy to attract customers' attention and make them click in. So how do we write the title when publishing Love Procurement to make the ranking higher?
1.要清楚知道標題是用來搜索的重要渠道。
1. It is important to know clearly that the title is an important channel for searching.
標題的制作,要符合平臺對標題要求,而且要避免各種算法的限制。其次,我要通過標題,讓客戶更加了解我們的產(chǎn)品,進而選擇我們的產(chǎn)品。愛采購的標題包含以下幾個部分:地區(qū)、、型號、關(guān)鍵詞和賣點。
The production of titles should comply with the platform's requirements for titles and avoid the limitations of various algorithms. Secondly, I want to use the title to help customers better understand our products and then choose our products. The title of Love Procurement includes the following sections: region, brand, model, keywords, and selling points.
前綴關(guān)鍵詞可以加:地域(省或者市,一般以城市和省份為主)
Prefix keywords can include: region (province or city, usually dominated by key cities and national provinces)
后綴(體現(xiàn)優(yōu)勢)關(guān)鍵詞可以加:源頭廠家,價格低,物美價廉,品質(zhì)高,質(zhì)量好,廠家直銷,終身質(zhì)保,送貨上門,工藝精湛,工藝精良,品質(zhì)有保,價格實在,質(zhì)量可靠。
Suffix (reflecting advantages) keywords can be added: source manufacturer, low price, good quality, high quality, good quality, manufacturer direct sales, lifetime warranty, door-to-door delivery, exquisite craftsmanship, excellent craftsmanship, guaranteed quality, affordable price, and reliable quality.

2.愛采購標題的注意事項
2. Precautions for the title of Love Procurement
1)標題中不能出現(xiàn)地區(qū)的堆砌。正確的寫法,應(yīng)該是只出現(xiàn)一個地區(qū)和一個關(guān)鍵詞就可以了,多兩個關(guān)鍵詞,超過兩個關(guān)鍵詞就是低分標題了。
1) Regional stacking cannot appear in the title. The correct way to write it is to only show one region and one keyword. If there are more than two keywords, it will result in a low score title.
2)標題中不能出現(xiàn)公司名稱。比如:西安某某設(shè)備有限公司。這個公司全稱在愛采購運營標題中是不允許出現(xiàn)的,不過公司的名,或者公司簡稱是要放的。
2) The company name cannot appear in the title. For example: Xi'an XX Equipment Co., Ltd. The full name of this company is not allowed to appear in the title of Love Procurement Operations, but the brand name or abbreviation of the company should be included.
3)愛采購鼓勵標題中出現(xiàn)型號,但是也需要注意不要使產(chǎn)品型號形成堆砌。如果你一款產(chǎn)品有多個型號,小編建議分開多傳幾個產(chǎn)品,做不同的產(chǎn)品介紹。
3) Love procurement encourages the inclusion of models in the title, but it is also important to be careful not to pile up product models. If you have multiple models of a product, the editor suggests sharing multiple products separately and providing different product introductions.
4)關(guān)鍵詞需要注意的地方。如果一個標題中出現(xiàn)2個以上不同的產(chǎn)品名稱,搜索引擎抓取的時候,會判定關(guān)鍵詞模糊不清,失去排名上升的機會。
4) Key words that need attention. If two or more different product names appear in a title, search engines will determine that the keywords are ambiguous and lose the opportunity to rise in ranking when crawling.
5)產(chǎn)品的賣點你肯定比我清楚,比如耐磨,柔軟易拉伸等好處。這種對產(chǎn)品賣點的描述,可以讓客戶更加了解你的產(chǎn)品,也更容易讓客戶更直觀地做出選擇。
5) You are definitely more aware of the selling points of the product than I am, such as its advantages of wear resistance, softness, and easy stretching. This description of the selling points of a product can help customers better understand your product and make choices more intuitively.
6)標題中還需要注意的是,不要放電話、手機、微信、QQ等聯(lián)系方式,這種會被搜索引擎打擊的。
6) It should also be noted in the title that do not include contact information such as phone number, mobile phone, WeChat, QQ, etc., as this can be hit by search engines.
Alright, that's all for the writing of the title of Love Procurement Operations. Have you learned it yet? If you have any further questions, please come to our website http://www.aimichina.com consulting service