以下是為中小企業(yè)營銷負責人量身定制的百度愛采購店鋪運營指南，結(jié)合真實案例與生活化類比，助您快速掌握低成本獲客技巧：

　　The following is a customized Baidu AiGou store operation guide for marketing managers of small and medium-sized enterprises, combined with real cases and real-life analogies, to help you quickly master low-cost customer acquisition skills:

　　一、愛采購——開了家“線上批發(fā)超市”

　　1、 Love Purchasing - Opened an "Online Wholesale Supermarket"

　　想象你經(jīng)營一家食品調(diào)料廠，傳統(tǒng)銷售是業(yè)務(wù)員挨家跑餐館（10家成交1家）。而百度愛采購相當于：在批發(fā)市場黃金位置開個門店（百度搜索首頁），掛上亮眼招牌（店鋪裝修），等采購商主動上門（精準流量）

　　Imagine you run a food seasoning factory, where traditional sales involve salespeople going door-to-door to restaurants (10 transactions per restaurant). And Baidu AiGou is equivalent to opening a store in the prime location of the wholesale market (Baidu search homepage), hanging a eye-catching sign (store decoration), and waiting for the purchaser to come to the store proactively (precise traffic)

　　案例：義烏小商品商鄧老板入駐后，用AI工具生成多語種產(chǎn)品視頻，韓國客戶搜索“派對裝飾燈”時看到店鋪，首單拿下50萬訂單

　　Case: After Mr. Deng, a small commodity merchant from Yiwu, settled in, he used AI tools to generate multilingual product videos. Korean customers searched for "party decoration lights" and saw the store, which won 500000 orders for the first time

　　二、開店三步曲：裝修、上貨、迎客

　　2、 Three steps to opening a store: decoration, stocking, and welcoming customers

　　1.店鋪裝修——別讓客戶覺得是“路邊攤”門面（LOGO/橫幅）：高清工廠實拍圖+“10年出口大廠”標簽，比純文字信任度高3倍貨架（產(chǎn)品分類）：按采購場景分類，如“螺螄粉調(diào)料”下設(shè)【餐飲批供】【電商定制】子類，方便客戶精準選品反面教材：所有產(chǎn)品堆在“其他”類目，就像超市把牙膏和牛排放同一貨架2.產(chǎn)品上架——學(xué)會給商品“貼標簽”標題公式：“核心詞+痛點+參數(shù)”?普通標題：“辣椒醬”?爆款標題：“餐飲專用辣椒醬1kg裝低鹽防腐3箱包郵”（點擊率↑230%）

　　1. Shop decoration - don't let customers think it is the "roadside stall" facade (LOGO/banner): high-definition factory photos+"10-year export factory" label, which is three times more trustworthy than plain text shelves (product classification): classified by procurement scenarios, such as "Luosifen seasoning", which has a sub category of [catering approval] [e-commerce customization], to facilitate customers to select products precisely. Negative teaching materials: all products are stacked in the "other" category, just like supermarkets put toothpaste and steak on the same shelf. 2. Product shelves - learn to "label" the goods with the title formula: "core words+pain points+parameters"? Common title: "Chili Sauce"? Hot topic title: "1kg low salt preservative 3 bags of chili sauce for catering" (click through rate ↑ 230%)

　　圖片避坑：主圖帶包裝展示（客戶要看實物）細節(jié)圖拍配料表（餐飲商關(guān)注添加劑）禁用網(wǎng)絡(luò)盜圖（百度會降權(quán)?。?.智能迎客——24小時“AI售貨員”場景：凌晨3點菲律賓客戶咨詢解法：開通“工廠數(shù)字人”自動回復(fù)：“支持英/韓/日語詢價，報價單10秒生成”（義烏商家實測詢盤轉(zhuǎn)化率↑35%）

　　Image avoidance: Main image with packaging display (customers want to see the actual product) Detail image with ingredient list (catering merchants pay attention to additives) Prohibit online image theft (Baidu will lower its authority!) 3. Intelligent customer reception -24-hour "AI salesperson" scene: 3am Philippine customer consultation solution: Enable "factory digital person" automatic reply: "Support English/Korean/Japanese inquiry, quotation generated in 10 seconds" (Yiwu merchants' actual inquiry conversion rate increased by 35%)

　　三、讓流量翻倍的AI神器（免費用?。?/p>

　　3、 AI artifact that doubles traffic (free to use!)

　　1.關(guān)鍵詞挖掘機——偷聽采購商心思工具：尋源寶操作：輸入“工業(yè)風(fēng)扇”→發(fā)現(xiàn)長尾詞“食品廠防潮落地扇”（競爭小/轉(zhuǎn)化高）效果：佛山工廠靠此詞周詢盤量從3條漲到17條

　　1. Keyword excavator - eavesdropping on buyers' thoughts tool: Zhaoyuanbao operation: enter "industrial fan" → discover long tail keyword "food factory moisture-proof floor fan" (low competition/high conversion) Effect: Foshan factory relies on this keyword to increase weekly inquiry volume from 3 to 17

　　2.爆款內(nèi)容生成器——1分鐘造100條文案工具：AI商品助手操作：輸入：“不銹鋼螺絲防生銹出口標準”輸出：圖文詳情頁+視頻腳本（自動強調(diào)鹽霧測試數(shù)據(jù)）成本對比：外包設(shè)計500元/款→AI生成0元3.流量加速器——薅百度百億流量羊毛新店福利：前5個月免會員費+搜索加權(quán)（排名提升50%）案例：汕尾新能源公司靠免費流量扶持，首月獲23家外貿(mào)客戶

　　2. Explosive Content Generator - Produce 100 Copywriting in 1 Minute Tool: AI Product Assistant Operation: Input: "Stainless Steel Screw Anti Rust Export Standard" Output: Graphic Details Page+Video Script (Automatically Emphasize Salt Spray Test Data) Cost Comparison: Outsourced Design 500 yuan/model → AI Generation 0 yuan 3. Traffic Accelerator - Plucking Baidu's Billion Traffic Wool New Store Welfare: Free membership fee for the first 5 months+search weighting (ranking increased by 50%) Case: Shanwei New Energy Company received 23 foreign trade customers in the first month with free traffic support

　　四、避坑指南：別讓這些錯誤趕跑客戶

　　4、 Avoiding pitfalls guide: Don't let these mistakes drive away customers

　　行動清單：3周從小白到爆單1.第一周：開店領(lǐng)“破浪計劃”免3-5個月會員費（單獨溝通申請）上傳10款核心產(chǎn)品（主圖+參數(shù)齊全）2.第二周：引客用“尋源寶”找5個長尾詞發(fā)起促銷：“評論送樣品”3.第三周：裂變將詢盤客戶導(dǎo)入企業(yè)微信每月推送AI生成的行業(yè)白皮書（如《2025餐飲調(diào)料采購趨勢》）?核心心法：把愛采購當成“線上銷售經(jīng)理”——你給它產(chǎn)品資料（完善信息）它給你帶回訂單（精準流量）用AI工具放大產(chǎn)能（降本增效）

　　Action Checklist: From novice to explosive order in 3 weeks. 1. First week: Open a store and receive the "Breakthrough Plan" to waive 3-5 months of membership fees (separate communication application). Upload 10 core products (main image+complete parameters). 2. Second week: Attract customers and use "Xunyuanbao" to find 5 long tail keywords for promotion: "Comment and send samples". 3. Third week: Fission will import inquiry customers into enterprise WeChat and push AI generated industry white papers every month (such as "2025 Catering Seasoning Procurement Trends")? Core method: Treat Love Purchasing as an "online sales manager" - you provide it with product information (complete information), it brings back orders (accurate traffic), and uses AI tools to increase production capacity (reduce costs and increase efficiency)

　　本文由 濟南百度愛采購  友情奉獻.更多有關(guān)的知識請點擊  http://www.jyslpg.com/   真誠的態(tài)度.為您提供為全面的服務(wù).更多有關(guān)的知識我們將會陸續(xù)向大家奉獻.敬請期待.

　　This article is contributed by Jinan Baidu Love Procurement Friendship For more related knowledge, please click http://www.jyslpg.com/ Sincere attitude To provide you with comprehensive services We will gradually contribute more relevant knowledge to everyone Coming soon.