Field businesses are Baidu love to purchase high-end integrity member value-added products. Members upgrading to field businesses can not only show the strength of businesses in an all-round way, but also realize the increase of four rights and interests and 16 exclusive services through "trust, respect, excellence and specialization", so as to help businesses carry out enterprise credit endorsement and increase the trust between buyers and sellers.

在信譽(yù)方面，愛采購將與第三方認(rèn)證機(jī)構(gòu)合作，通過對商家進(jìn)行嚴(yán)格的資質(zhì)審核，實地考察與認(rèn)證，保證商家信息真實、可靠、合規(guī)。同時，為保證買家信任，還將對通過考核的商家提供企業(yè)名片和實地百科內(nèi)容展示，進(jìn)一步保證商家的信息真實性。

In terms of reputation, baidu AIPO will cooperate with the third-party authoritative certification institutions to ensure the authenticity, reliability and compliance of business information through strict qualification audit, on-the-spot investigation and certification. At the same time, in order to ensure the buyer's trust, it will also provide high-end business cards and on-the-spot encyclopedia content display for businesses that pass the assessment, so as to further ensure the authenticity of business information.

在尊貴身份特權(quán)方面，愛采購將為實地商家提供身份展示，讓商家可以在眾多同行中脫穎而出，并且輔助商家進(jìn)行聯(lián)合運營，借助專屬店鋪、實地篩選頻道吸引更多買家進(jìn)行詢盤，為商家提供強(qiáng)勢的資源和身份展示，增加商家人氣。

In respect of noble identity privileges, baidu AIPO will provide authoritative identity display for on-the-spot businesses, so that businesses can stand out among many peers, and assist businesses in joint operation. With the help of exclusive high-end stores and on-the-spot screening channels, it will attract more buyers to inquire, provide strong resources and identity display for businesses, and increase business popularity.

在營銷提效方面，愛采購將借助在搜索、AI技術(shù)和大數(shù)據(jù)方面的優(yōu)勢，對商家提供優(yōu)先展現(xiàn)權(quán)益，通過流量海量獲取、幫助上線實現(xiàn)獲客，基于算法對買家線索分析，給商家提供線索優(yōu)先推薦、精準(zhǔn)識別與篩選成單率買家；通過升級商品推薦位實現(xiàn)對優(yōu)質(zhì)產(chǎn)品展示，并且，還有專屬店鋪運營位支持，來保證商家權(quán)益。

In terms of marketing efficiency, AIPO will make use of Baidu's advantages in search, AI technology and big data to give priority to show rights and interests to businesses, achieve efficient customer acquisition through massive traffic acquisition and online help, analyze buyer clues based on efficient algorithms, provide priority recommendation, accurate identification and screening for single rate buyers to businesses, and achieve customer satisfaction through upgrading commodity recommendation bit High quality product display, and there are exclusive store operation support, to ensure the rights and interests of businesses.

在專屬服務(wù)方面，愛采購已組建一支由官方培訓(xùn)講師、運營人員組成的、優(yōu)質(zhì)服務(wù)團(tuán)隊，通過專屬營銷課程、運營專家指導(dǎo)、一對一客服、極速認(rèn)證，幫助商家開拓和增強(qiáng)運營技巧和思維，提升銷量。

In terms of exclusive services, baidu AIPO has set up an efficient and high-quality service team composed of official training lecturers and professional operators. Through exclusive marketing courses, operation expert guidance, one-to-one customer service and speed certification, it helps businesses develop and enhance operation skills and thinking, and improve sales.

對中小企業(yè)而言，成為實地商家不僅可以幫助商家樹立形象，增強(qiáng)買家信任，還可以借助權(quán)益上的優(yōu)勢進(jìn)行更多應(yīng)用推廣，提高線索到商機(jī)成交的轉(zhuǎn)化率，快速促進(jìn)交易。同時保證買家在平臺的體驗越來越好，商家才能實現(xiàn)一個良好的銷售循環(huán)。

For small and medium-sized enterprises, to become a business on the spot can not only help businesses establish brand image and enhance the trust of buyers, but also make use of the advantages of rights and interests to promote more applications, improve the conversion rate from clues to business opportunities, and quickly promote transactions. At the same time to ensure that the buyer's experience in the platform is getting better and better, businesses can achieve a good sales cycle.