Field businesses are Baidu love to purchase high-end integrity member value-added products. Members upgrading to field businesses can not only show the strength of businesses in an all-round way, but also realize the increase of four rights and interests and 16 exclusive services through "trust, respect, excellence and specialization", so as to help businesses carry out enterprise credit endorsement and increase the trust between buyers and sellers.

在信譽(yù)方面，愛(ài)采購(gòu)將與第三方認(rèn)證機(jī)構(gòu)合作，通過(guò)對(duì)商家進(jìn)行嚴(yán)格的資質(zhì)審核，實(shí)地考察與認(rèn)證，保證商家信息真實(shí)、可靠、合規(guī)。同時(shí)，為保證買家信任，還將對(duì)通過(guò)考核的商家提供企業(yè)名片和實(shí)地百科內(nèi)容展示，進(jìn)一步保證商家的信息真實(shí)性。

In terms of reputation, baidu AIPO will cooperate with the third-party authoritative certification institutions to ensure the authenticity, reliability and compliance of business information through strict qualification audit, on-the-spot investigation and certification. At the same time, in order to ensure the buyer's trust, it will also provide high-end business cards and on-the-spot encyclopedia content display for businesses that pass the assessment, so as to further ensure the authenticity of business information.

在尊貴身份特權(quán)方面，愛(ài)采購(gòu)將為實(shí)地商家提供身份展示，讓商家可以在眾多同行中脫穎而出，并且輔助商家進(jìn)行聯(lián)合運(yùn)營(yíng)，借助專屬店鋪、實(shí)地篩選頻道吸引更多買家進(jìn)行詢盤，為商家提供強(qiáng)勢(shì)的資源和身份展示，增加商家人氣。

In respect of noble identity privileges, baidu AIPO will provide authoritative identity display for on-the-spot businesses, so that businesses can stand out among many peers, and assist businesses in joint operation. With the help of exclusive high-end stores and on-the-spot screening channels, it will attract more buyers to inquire, provide strong resources and identity display for businesses, and increase business popularity.

在營(yíng)銷提效方面，愛(ài)采購(gòu)將借助在搜索、AI技術(shù)和大數(shù)據(jù)方面的優(yōu)勢(shì)，對(duì)商家提供優(yōu)先展現(xiàn)權(quán)益，通過(guò)流量海量獲取、幫助上線實(shí)現(xiàn)獲客，基于算法對(duì)買家線索分析，給商家提供線索優(yōu)先推薦、精準(zhǔn)識(shí)別與篩選成單率買家；通過(guò)升級(jí)商品推薦位實(shí)現(xiàn)對(duì)優(yōu)質(zhì)產(chǎn)品展示，并且，還有專屬店鋪運(yùn)營(yíng)位支持，來(lái)保證商家權(quán)益。

In terms of marketing efficiency, AIPO will make use of Baidu's advantages in search, AI technology and big data to give priority to show rights and interests to businesses, achieve efficient customer acquisition through massive traffic acquisition and online help, analyze buyer clues based on efficient algorithms, provide priority recommendation, accurate identification and screening for single rate buyers to businesses, and achieve customer satisfaction through upgrading commodity recommendation bit High quality product display, and there are exclusive store operation support, to ensure the rights and interests of businesses.

在專屬服務(wù)方面，愛(ài)采購(gòu)已組建一支由官方培訓(xùn)講師、運(yùn)營(yíng)人員組成的、優(yōu)質(zhì)服務(wù)團(tuán)隊(duì)，通過(guò)專屬營(yíng)銷課程、運(yùn)營(yíng)專家指導(dǎo)、一對(duì)一客服、極速認(rèn)證，幫助商家開(kāi)拓和增強(qiáng)運(yùn)營(yíng)技巧和思維，提升銷量。

In terms of exclusive services, baidu AIPO has set up an efficient and high-quality service team composed of official training lecturers and professional operators. Through exclusive marketing courses, operation expert guidance, one-to-one customer service and speed certification, it helps businesses develop and enhance operation skills and thinking, and improve sales.

對(duì)中小企業(yè)而言，成為實(shí)地商家不僅可以幫助商家樹(shù)立形象，增強(qiáng)買家信任，還可以借助權(quán)益上的優(yōu)勢(shì)進(jìn)行更多應(yīng)用推廣，提高線索到商機(jī)成交的轉(zhuǎn)化率，快速促進(jìn)交易。同時(shí)保證買家在平臺(tái)的體驗(yàn)越來(lái)越好，商家才能實(shí)現(xiàn)一個(gè)良好的銷售循環(huán)。

For small and medium-sized enterprises, to become a business on the spot can not only help businesses establish brand image and enhance the trust of buyers, but also make use of the advantages of rights and interests to promote more applications, improve the conversion rate from clues to business opportunities, and quickly promote transactions. At the same time to ensure that the buyer's experience in the platform is getting better and better, businesses can achieve a good sales cycle.