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為什么說愛采購(gòu)越來越拼運(yùn)營(yíng)呢?

來源:http://www.aimichina.com 發(fā)布時(shí)間:2021-09-03 16:09:15 瀏覽次數(shù):

愛采購(gòu)是2018年旗下推出的B2B垂直搜索引擎,是國(guó)內(nèi)的搜索引擎,每天都有數(shù)不盡的流量流入,所以愛采購(gòu)自身就帶有流量的優(yōu)勢(shì),愛采購(gòu)正處于紅利期,現(xiàn)在入駐愛采購(gòu)還不遲,而且也是非常注重愛采購(gòu)這一個(gè)板塊,還較容易獲利。
Love purchasing is a B2B vertical search engine launched by Baidu in 2018. Baidu is a domestic search engine with countless traffic inflows every day. Therefore, baidu love purchasing itself has the advantage of Baidu traffic. Love purchasing is in the dividend period. It is not too late to settle in love purchasing, and Baidu also attaches great importance to love purchasing, which is easy to make profits.
現(xiàn)在開愛采購(gòu)的商家越來越多,那么如何使自己的商品能夠排到前面去呢?以下幾點(diǎn)是運(yùn)營(yíng)人員必須知道的技巧。
Now there are more and more Kaiai purchasers, so how to make their products rank first? The following are the skills that operators must know.
1、標(biāo)題
1. Title
一個(gè)好的標(biāo)題,能夠展現(xiàn)出你的商品的特性,型號(hào),使用場(chǎng)景,名稱,標(biāo)題取的適當(dāng),也要符合公式,地區(qū)+名+產(chǎn)品名+型號(hào)+使用場(chǎng)景,按照這樣來布置標(biāo)題不會(huì)差的,當(dāng)然也要注意重復(fù)率。
A good title can show the characteristics, model, use scenario, brand name and title of your goods. If the title is appropriate, it should also comply with the formula, region + brand name + product name + model + use scenario. If the title is arranged in this way, it will not be bad. Of course, pay attention to the repetition rate.
2、圖片
2. Picture
有兩處,一個(gè)是主圖,一個(gè)是詳情頁(yè),詳情頁(yè)大家都知道,體現(xiàn)出產(chǎn)品細(xì)節(jié),特點(diǎn),還有其他一些介紹,這里主要說的是主圖,產(chǎn)品的主圖好不好直接影響到客戶是否想點(diǎn)進(jìn)來瀏覽你的商品,一個(gè)設(shè)計(jì)好的主圖封面,要包含產(chǎn)品照片+logo+服務(wù)標(biāo)語(例如上門安裝,工廠貨源,多地工廠),主圖一共布置5張,一張為封面,后面幾張放產(chǎn)品多個(gè)角度或細(xì)節(jié)圖,更有說服力。
There are two places, one is the main drawing, the other is the details page. As we all know, the details page reflects the product details, characteristics and other introductions. Here we mainly talk about the main drawing. Whether the main drawing of the product is good or not directly affects whether customers want to click in to browse your products. A well-designed main drawing cover, It should include product photos + brand logo + service slogans (such as door-to-door installation, factory supply and multiple factories). A total of 5 main drawings are arranged, one is the cover, and the latter several are placed with multiple angles or details of the product, which is more convincing.
3、參數(shù)
3. Parameters
參數(shù)的設(shè)置也是非常關(guān)鍵的,一般設(shè)置10個(gè)左右,有的運(yùn)營(yíng)者可能會(huì)設(shè)置錯(cuò)參數(shù),比如弄混單位,亦或者(顏色規(guī)格:無),這些都是禁忌的,無的項(xiàng)目參數(shù)要么不寫,要么就要寫對(duì),切忌填寫無用參數(shù),否則就會(huì)影響收錄和排名。
The setting of parameters is also very critical. Generally, about 10 parameters are set. Some operators may set wrong parameters, such as confusing units, or (color specification: none). These are taboo. The project parameters without are either not written or must be written correctly. Do not fill in useless parameters, otherwise it will affect the collection and ranking.